Here Are Just Some of The Expert Interviews Available
Working With the C-Suite to Improve Pricing
![](https://www.pricingbrew.com/wp-content/uploads/2014/05/Lydia-DiLiello-Interview-Splash-New-300x225.png)
A conversation with veteran pricing professional Lydia DiLiello about working more effectively with executive management.
Identifying and Eliminating Over-Discounting
![](https://www.pricingbrew.com/wp-content/uploads/Jared-Wiesel-Splash-300x225.jpg)
Jared Wiesel of Revenue Analytics discusses his work helping mid-market companies combat over-discounting in the field.
Decoding Artificial Intelligence for Better Pricing
![](https://www.pricingbrew.com/wp-content/uploads/Doug-Fuehne-Interview-Splash-300x225.jpg)
In this Expert Interview, Doug Fuehne of Pricefx discusses what Artificial Intelligence means for B2B pricing functions, now and into the future.
Avoiding the Pitfalls of Price Segmentation
![](https://www.pricingbrew.com/wp-content/uploads/2015/06/Barrett-Thompson-Interview-Splash4-300x225.png)
In this expert interview, Barrett Thompson provides insight into the common problems and pitfalls to avoid when developing price segmentation models in B2B environments.
Exposing the Power of Price Elasticity in B2B
![](https://www.pricingbrew.com/wp-content/uploads/2015/06/Barrett-Thompson-Interview-Splash4-300x225.png)
Price elasticity is incredibly underutilized and often misunderstood. Barrett Thompson explains the nature of price elasticity in B2B and how you can use it to set better prices with far less risk.
How to Tackle Trade Tariffs
![](https://www.pricingbrew.com/wp-content/uploads/2018/08/Sean-Arnold-Interview-Splash-300x225.jpg)
In this insightful conversation, Sean Arnold helps us sort through the issues and understand our options when addressing the latest addition to our list of pricing challenges: trade tariffs.
A Better Approach for Pricing Configured Products
![](https://www.pricingbrew.com/wp-content/uploads/Jared-Wiesel-Splash-300x225.jpg)
In this Expert Interview, we talk to Jared Wiesel of Revenue Analytics about how to get beyond basic markups to improve and optimize the pricing of configured products.
Tackling Sales Comp to Drive Pricing Excellence
![](https://www.pricingbrew.com/wp-content/uploads/2015/10/Bob-Vezeau-Interview-Splash-300x225.png)
In this expert interview, Bob Vezeau, the Vice President of Strategic Pricing at WestRock, discusses his experiences redesigning the company's sales compensation platform to better align with pricing excellence.
Exploring the Future of the Pricing Profession
![](https://www.pricingbrew.com/wp-content/uploads/2015/06/Kevin-Mitchell-Interview-Splash4-300x225.png)
Pricing is a specialized function and it can be difficult to get a read on the health and status of where the field is headed. Kevin Mitchell of the Professional Pricing Association provides his perspectives on the state of the pricing profession.
Seize the Pricing Opportunity Before Others Do
![](https://www.pricingbrew.com/wp-content/uploads/2015/06/David-Bauders-Interview-Splash4-300x225.png)
In this conversation with David Bauders, the Founder and President of Strategic Pricing Associates (SPA), you'll glean insights and tips from his experiences working with hundreds of distributors and manufacturers.
Exploring Four Different Types of Buyers
![](https://www.pricingbrew.com/wp-content/uploads/2015/06/Nelson-Hyde-Interview-Splash4-300x225.png)
To win a negotiation without giving up too much, it's important to understand who's on the other side of the table. This interview with Nelson Hyde teaches you about four types of buyers --- how to identify them and how to deal with them.
Embracing the Embedded Pricing Organization
![](https://www.pricingbrew.com/wp-content/uploads/2013/12/Mark-Burton-Interview-Splash5-300x225.png)
Mark Burton, co-author of the book, "Pricing with Confidence: 10 Ways to Stop Leaving Money on the Table," talks with us about the next evolution of the pricing department.
Exposing the Truth About Value-Based Pricing
![](https://www.pricingbrew.com/wp-content/uploads/2017/01/Stephan-Liozu-Interview-Splash-300x225.jpg)
In this Expert Interview, Stephan Liozu discusses what it really means to practice value-based pricing in a B2B environment. And here's a hint --- there's a lot more to it than many would have us believe!
Are Revenue Management and Pricing Different?
![](https://www.pricingbrew.com/wp-content/uploads/2015/11/Amit-Aggarwal-Interview-Splash-300x225.png)
Some practitioners will use the terms "revenue management" and "pricing" interchangeably. In this expert interview, Amit Aggarwal, the Executive Vice President of Revenue Management at iHeartMedia, helps explain the differences and why they matter.
Do European Companies Really Price Better?
![](https://www.pricingbrew.com/wp-content/uploads/2015/08/Per-Sjofors-Interview-Splash-300x225.png)
In this informative interview, Per Sjofors, the founder and CEO of Atenga, defends his bold assertion that European companies lead US companies in the development of pricing capabilities and processes.