The Triangulated Competitive Audit Guide
Strategic Questions You'll Want to Answer to Gain a Deeper Understanding of Your Competitors
The Triangulated Competitive Audit Guide provides an expanded reference list of the various types of questions you'll want to ask about your competitors and why. You can use this list to shape your thinking about specific competitors, or you can conduct formal competitive assessments and develop strategic competitive profiles.
This tool is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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Use this scorecard to assess your competitors relative to each other and yourself on the various elements of the Triangulated Competitive Audit.
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