Wouldn’t It Be Helpful To Hear From Others In Pricing Roles?
- Get career advice from folks who’ve worked their way up…
Hear them reveal how they got to the executive team and the secrets behind their professional successes over the years. - Hear, in their own words, the big mistakes and hidden “gotchas”…
Learn what’s tripped-up other practitioners just like you, as they’ve pursued projects and initiatives that look very similar to yours. - Listen-in on leading pricing consultants and solution providers…
Get insight into the problems their clients are currently focusing on, and the steps they’re taking to address them.
These Stories Are Incredibly Valuable
Stories like these…straight from the horse’s mouth…could change the trajectory of your entire career and shave-off years of struggle and “paying your dues.”
Plus, this type of front-line intelligence is invaluable for staying on top of new trends and developments, and making sure that you aren’t falling behind the pack or overlooking something really important.
We Hear These Stories Every Day
Every day, the PricingBrew team interacts with leading B2B pricing practitioners, consultants, authors, and vendors, from all over the world. That’s what we do, day in and day out, as part of our ongoing research process. Due to the rather sensitive and highly competitive nature of the topic itself, most of these interactions and conversations must remain private and confidential.
But when people are willing and able to share their experiences publicly, we ask them to participate in an Expert Interview for the PricingBrew Journal. As PricingBrew Journal subscribers, you and your team will gain immediate access to the more than 25 hours of expert interviews we’ve already conducted, as well as all of the new expert interviews we’re adding every month.
Here's a just some of the interviews subscribers can access:
Getting the Top Job in B2B Pricing
How do you become a Vice President of Pricing at a multi-billion dollar B2B company? A great first step is to get some advice from someone like Dick Braun, the Vice President of Strategic Pricing at Parker Hannifin.
Are Revenue Management and Pricing Different?
Some practitioners will use the terms "revenue management" and "pricing" interchangeably. In this expert interview, Amit Aggarwal, the Executive Vice President of Revenue Management at iHeartMedia, helps explain the differences and why they matter.
Tackling Sales Comp to Drive Pricing Excellence
In this expert interview, Bob Vezeau, the Vice President of Strategic Pricing at WestRock, discusses his experiences redesigning the company's sales compensation platform to better align with pricing excellence.
Do European Companies Really Price Better?
In this informative interview, Per Sjofors, the founder and CEO of Atenga, defends his bold assertion that European companies lead US companies in the development of pricing capabilities and processes.
How to Leverage Big Data & Pricing Science
In this expert interview, Jim Vaughn, the author of a new book called "Stop Racing in a Blindfold," talks about how to combine Big Data and Pricing Science to drive better financial results, at scale, and on a go-forward basis.
Considerations for Pricing Through Channels
How do you get your arms around the various players in the channel and manage the links in the distribution chain? In this interview, we discuss channel pricing with Peter Maniscalco, a Senior Manager of Pricing at a major IT Products and Services company.
Seize the Pricing Opportunity Before Others Do
In this conversation with David Bauders, the Founder and President of Strategic Pricing Associates (SPA), you'll glean insights and tips from his experiences working with hundreds of distributors and manufacturers.
Creating More Powerful Sales Proposals
An interview with Reuben Swartz about how to create sales proposals that win more business at higher margins.
Developing Pricing People Into Business Leaders
How do you develop great pricers and prepare them for other leadership positions in the company? In this interview, Greg Preuer discusses his team's intense, 48-week pricing training program.
Avoiding the Pitfalls of Price Segmentation
In this expert interview, Barrett Thompson provides insight into the common problems and pitfalls to avoid when developing price segmentation models in B2B environments.
Working With the C-Suite to Improve Pricing
A conversation with veteran pricing professional Lydia DiLiello about working more effectively with executive management.
Exploring Four Different Types of Buyers
To win a negotiation without giving up too much, it's important to understand who's on the other side of the table. This interview with Nelson Hyde teaches you about four types of buyers --- how to identify them and how to deal with them.
Exploring the Future of the Pricing Profession
Pricing is a specialized function and it can be difficult to get a read on the health and status of where the field is headed. Kevin Mitchell of the Professional Pricing Association provides his perspectives on the state of the pricing profession.
Stop Being Afraid of Procurement
In this interview with Chris Provines, author of "Selling to Procurement", get an inside look at the goals and tactics of the purchasing people who are working so hard to get your salespeople to give up margin.
Finding Your Path Toward Pricing Improvement
An insightful conversation with Andre Weber of Simon-Kucher & Partners about pricing improvement in B2B.
Embracing the Embedded Pricing Organization
Mark Burton, co-author of the book, "Pricing with Confidence: 10 Ways to Stop Leaving Money on the Table," talks with us about the next evolution of the pricing department.
Fixing the Causes of Rogue Salespeople
It's all too easy to observe rampant discounting in the field and conclude that "rogue" salespeople are the source of the problem. In this expert interview, Paul Hunt exposes the real problems behind rampant discounting in the field.
Through these in-depth interviews, you’ll hear directly from people who’ve “been there, done that.” You’ll hear war stories from the people on the front lines and in the trenches. You’ll learn about emerging best practices, the latest trends in B2B pricing, and where things are headed next.
And best of all, because these interviews are largely unscripted and somewhat raw, you’ll hear the unvarnished truth about what’s worked well, what’s failed miserably, what you can expect, and what you should watch-out for along the way.
Of course, it’s impossible to say how much a big mistake might ultimately cost your company. Or how much a major misstep might negatively impact your team’s credibility and standing. But when you can learn from those who’ve already been down the path, you never have to find out.
And the Expert Interview Series is just one of the features you and your team will get access to as PricingBrew Journal subscribers. You’ll also get our access to our webinar series, our ever-growing library of B2B pricing tools an resources, as well as our innovating Help Desk Service–all for an annual price of just $599 for the first user and $125 for each additional user on your team.
Journal Subscribers Get Access to These Other Features Too…
Training Webinars
Dozens of "Sales Free" Training Webinars and Workshops Covering Crucial B2B Pricing Topics
Subscribers get access to our entire online archive of recorded training webinars--each one is a full 60+ minutes of 100% educational content. Plus, every few weeks we hold a new subscriber-only webinar that your team members can attend and participate in live.
Help Desk Service
Ask Our Team of Analysts for Advice, Insights, and Perspectives on Your Specific Pricing Challenges
Subscribers can use our Help Desk service to tap into our team of pricing analysts and researchers to get unbiased advice and unvarnished perspectives on your specific pricing issues and challenges---privately and confidentially, of course.
On-Demand Library
A Searchable Library of Hundreds of Concise Guides, Tutorials, Cases, Assessments, and Research Reports
Subscribers get access to a whole library of B2B pricing best practices, tutorials, express guides, case studies, research reports, assessments, tools, and diagnostics---all curated by our team and distilled to the essentials and just a click away.
These Features Cover The Spectrum Of B2B Pricing Topics
- Price Segmentation & Elasticity
- Value Pricing & Negotiation
- Strategic & Competitive Pricing
- Pricing Technology & Analytics
- Customer Profitability & Growth
- New Product & Lifecycle Pricing
- Pricing Leadership & Evangelism
- Cost-to-Serve Modeling
- Sales Force Engagement
- Adoption & Change Management
- Team Structure & Career Development
- Pricing Process Management
Subscribe & Get Immediate AccessTeams big or small, we have a subscription plan that fits
Frequently asked questions
Is everything really included with the subscription?
Yes. Everything is included with your subscription—the training webinars, the expert interviews, the tutorials, guides, and tools, as well as our unique Pricing Help Desk service. And, of course, you'll get access to all of the new resources that are being added on a regular basis.
Do you offer a month-to-month subscription?
Can we add more users later?
What happens after I subscribe?
Can I purchase a subscription for someone else on my team?
My team would like to see how it all works. Can we get a demo?
Can we pay via bank transfer or company check?
I have another question. Can you help?
