Insights & Tips

Each week we publish new insights that can help drive better B2B pricing outcomes. A few of those latest insights and tips are available here.

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Navigating the 2 Types of Discounts

There are two approaches to B2B discounts. One works. One doesn't. Do you know the difference?

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4 Winning Strategies To Get More From Pricing Data

While some pricing teams are extracting tremendous value and insight from their data, other groups are struggling to use their data to do much of anything beyond the basics. What makes the critical difference?

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The Pricing Domino Effect

It's pretty easy to start a chain reaction, but you'll want to make sure it's headed in the right direction.

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Prioritizing the Right Pricing Problems

If you have too many things to do and not enough time to do them, this strategy can help.

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Price Optimization: AI In Disguise

AI is all the rage. But those of us in pricing have already been using it for years to help with price optimization.

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The Art of Making Good Pricing Mistakes

Sometimes making a mistake is the right thing to do.

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Is This the Perfect Way to Reveal a Competitor’s Pricing Strategy?

You might wish you had your competitors' price lists, but this is even better.

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Succeeding As a 'Lazy' Pricing Manager

Being a successful 'lazy' pricing manager is not about dodging tough projects or shirking responsibilities. Rather, the cornerstone of the 'lazy' approach to successful management lies in the hiring process...

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