Blanket price changes are easy and fast. And they're even somewhat expected by others in your company. But do you know how crazy expensive they are? Do you really understand the tradeoffs and unintended consequences?
Most people don't understand what sales ops does. Correcting that situation can be tremendously beneficial for both you and the company.
Pricing's success often relies on people in the company that don't really understand pricing. And those people often fall into one of these three camps.
You may have an ideal solution to your pricing problems in mind, but it might actually be more effective to compromise.
One of the good things to come out the last few months is people learning to collaborate more closely. Here's how to put that to work for your pricing team.
Customers might be asking your for discounts, but lowering prices is often not the best solution.
Things are tough right now, but you may also find some unexpected opportunities if you look for them.