PricingBrew

Subscriber-Only On-Demand Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

Assessing Your Pricing Capabilities

How to Identify and Prioritize Opportunities for Improvement in Your Pricing Function

Understandably, most companies are pretty secretive about their pricing capabilities. As a result, it can be challenging to know how your pricing function really stacks up. You might think your capabilities are pretty good---or even ahead of curve---when in reality, you're woefully behind and at a serious competitive disadvantage. As it's our job to research what leading companies are doing, the team here at PricingBrew is in a unique position to help. In this on-demand webinar, you'll learn about:

  • How to leverage "3 P" assessments to estimate the quality and efficacy of your pricing.
  • The seven major areas of strategic and tactical pricing capability you'll want to assess.
  • A straightforward method of identifying specific functional weaknesses and capability gaps.
  • Considerations and tips for improving the objectivity and credibility of your findings.

This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Managing Successful Pricing Projects

    Bringing new pricing initiatives to fruition in established B2B companies is rarely a cakewalk. So, how do we manage our pricing projects to maximize our odds of success and minimize the chance of failure?

    View This Webinar
  • Generating More Sales from Existing Customers

    Many B2B companies struggle to identify untapped sales opportunities and maximize revenue from the customers they've already acquired. In this four-part recorded training session, learn what leading sales operations are doing differently to grow share-of-wallet with existing customers.

    View This Webinar
  • The New Benchmarks for B2B Pricing Excellence

    With a lever as powerful as pricing, it’s important to evaluate where you have room for improvement. This report helps readers to benchmark their pricing capabilities through a series of self-assessment questions in 10 vital areas.

    View This Research
  • Neutralizing the Sales Team's Excuses

    When sales reps fail to do what's expected, it's human nature to offer "explanations" beyond personal failing or expedience. Learn how Pricing can address the top "reasons" for poor price execution in the field.

    View This Webinar