Getting the Top Job in Pricing
Career and Leadership Advice from Dick Braun, the VP of Strategic Pricing at Parker Hannifin
Managing a career in B2B pricing can be a double-edged sword. As a relatively new business focus and function, of course there's tremendous opportunity to "write your own ticket" so to speak. However, those same dynamics may also mean that there aren't yet well-established career paths for you to follow. So, how do you become a Vice President of Pricing at a multi-billion dollar, multi-national B2B company? A great first step might be to get some advice from someone who's already achieved it! Someone like Dick Braun, the Vice President of Strategic Pricing at Parker Hannifin and a well-known pillar of the pricing community.
This interview is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
-
Identifying Three Types of Customer Defection
This video guide shows how to identify the early signs of three costly types of customer defection and how to take action before it's too late to turn it around.
View This Diagnostic -
Driving Strategic Decisions with Pricing Analytics
Most often, pricing analytics are only used to evaluate specific deals, identify pricing outliers, and measure price performance over time. But in the right hands, armed with the right questions, pricing analytics can serve a much more strategic purpose.
View This Guide -
When to Choose Profit, Revenue, or Both
As pricing people in B2B, we all have to deal with the "corporate schizophrenia" around revenue versus profit. In this conversation with Lydia DiLiello, we discuss how pricing teams can best deal with this oftentimes frustrating dynamic.
View This Interview -
More Effective Cross-Functional Pricing
Pricing in a B2B environment is cross-functional by nature. In this on-demand webinar, learn about improving overall pricing performance by working more effectively with other groups and departments.
View This Webinar
Come Join Our Next Webinar
Future-Proofing Your Pricing Career
Adapting Skills to Thrive in a Rapidly Changing Pricing Environment
