Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What is a "Mix Shift" customer defection and how do I spot it?
• How do you "normalize" your pricing to something else?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• Are there other profitable growth drivers a pricing team could focus on?
• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
• What are the different buyer types we might be negotiating with?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?