PricingBrew

Subscriber-Only Expert Interview

Already a subscriber? Login

Subscribe and get immediate access to this interview, full access to our research library, and much more...

Getting to the Right Number

Walter Paczkowski Shares His Perspectives on Using Advanced Analytics to Improve Prices

Prices should be informed by data. Not by intuition. Not by industry experience. And not even by competitors' pricing decisions (which are also likely to be ill-informed). But while the concept of pricing based on deep quantitative analysis is certainly appealing...and extremely beneficial...it's not yet being embraced by everyone. Why? In this informative conversation, Walter Paczkowski, Chief Data Scientist at Data Analytics Corp., discusses his new book on advanced pricing analytics and shares his perspectives on various challenges and opportunities he's identified through his work.

This interview is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Anticipating Competitors' Pricing Moves

    Your competitors' pricing actions (and reactions) add even more complexity to pricing. So what can you do to anticipate competitive moves and prevent them from spoiling your pricing efforts?

    View This Webinar
  • Managing Your "Minimum Advertised Price"

    Many manufacturers have augmented their channel strategies with MAP (Minimum Advertised Price) policies. While not a panacea, MAP policies can mitigate many channel control and conflict issues. In this guide, we expose 20 strategies and tactics for more effective MAP policies and programs.

    View This Guide
  • Pricing Configured Products

    How do you price configured and customized products effectively? How do you ensure that your costs and margin minimums are covered? And how do you capture more of the value being delivered?

    View This Webinar
  • Creating & Managing a Pricing Governance Team

    Pricing is often the culmination of many decisions made by many different groups across the company. In this guide, learn to embrace the inter-connected nature of pricing in a B2B environment by giving stakeholders a voice.

    View This Guide