Pros & Cons of Different Pricing Locations
A Reference To Help Inform Your Decision About Where To Locate the Pricing Function in Your Business
To help guide your decision about where to locate a dedicated Pricing function in your business, we've compiled this reference table outlining four typical locations, the rationale for each, as well as the top pros and cons that have been reported. While by no means exhaustive, the information contained in this reference guide will nevertheless help you make the best decision possible, think through organizational ramifications, and avoid unintended consequences.
This tool is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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Understanding How B2B Pricing Is Different
It's dangerous to assume that the pricing principles are the same whether the buyer is an individual consumer or a business. This guide explains five important differences between B2B and B2C pricing and how you can use them to your advantage.
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Dismantling Mid-Market Pricing Myths
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Visual Aids for Explaining Price Segmentation
Use this example visual presentation to inspire and aid your efforts in explaining the concepts of price segmentation to others inside your organization.
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