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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • Should it concern us that customers haven't ever considered the value-drivers we've identified?
  • Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
  • Why would a B2B customer defect if they are saying they're satisfied?
  • What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
  • If we have people with lots of experience in the industry, do we really need to conduct marketing research?
  • How can we get ahold of competitors' price lists?
  • When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
  • What are the different buyer types we might be negotiating with?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Identifying Three Types of Customer Defection

    This video guide shows how to identify the early signs of three costly types of customer defection and how to take action before it's too late to turn it around.

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  • Seven Strategies for Boosting Margin Dollars

    It's good to have a few strategies close at hand that are effective at boosting margin dollars without a lot of time and effort. This video guide explains seven simple solutions that can make a big difference to profitability.

    View This Guide

  • The Essence of Strategic Pricing

    It's easy to fill your to-do list with all sorts of tactical pricing tasks. But if you're only focusing on those, it's hard to generate significant results. View this recorded training seminar and learn about tackling the most powerful and effective aspects of real strategic pricing.

    View This Webinar

  • Building a Better Bid Desk

    Large bids and quotes can have huge impacts on everything from revenue and profit to capacity utilization and strategic positioning. In this on-demand training session, learn strategies and tactics for improving the effectiveness of your bid desk.

    View This Webinar