Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What is a "Mix Shift" customer defection and how do I spot it?
• How do you "normalize" your pricing to something else?
• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
• What's the difference between defection detection and customer retention?
• What are the growth paths that other pricing groups are taking?
• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• How can we see the customer spend that we aren't getting?
• What types of attributes should we think about for price segmentation?
• We're trying to reduce the complexity of our pricing model. Any tips or suggestions?