Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What role should lifetime value play in our pricing segmentation?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• When conducting research interviews, how many should we try to conduct?
• Can you tell, in advance, whether a promotional discount will work?
• Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
• We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
• Should I give my salespeople a specific price, or is a range OK?
• What types of attributes should we think about for price segmentation?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• How can we get ahold of competitors' price lists?