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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How can pricing skills be applied to other profitable problems?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
  • Why is customer retention so much more important in B2B than in B2C?
  • Why are salespeople so quick to offer discounts?
  • Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
  • What are the different buyer types we might be negotiating with?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
  • When conducting research interviews, how many should we try to conduct?
  • Aren't people usually the root-causes behind most pricing problems?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Getting Sales To Sell the Value

    Your offerings deliver greater value. But at the slightest pushback from a buyer, your salespeople give in and start discounting that value away. In this webinar, we explore how to change this dynamic for good.

    View This Webinar

  • How to Fight a Price War

    In this on-demand webinar, learn strategies and tactics for preventing a price war, handling "dumb" competitors, de-escalating and avoiding provocative situations, and winning without actually fighting.

    View This Webinar

  • Generating More Sales from Existing Customers

    Many B2B companies struggle to identify untapped sales opportunities and maximize revenue from the customers they've already acquired. In this four-part recorded training session, learn what leading sales operations are doing differently to grow share-of-wallet with existing customers.

    View This Webinar

  • Influencing Internal Pricing Negotiations

    In B2B, the most costly pricing negotiations often take place within the confines of our own organizations. In this guide, you'll learn the top 10 strategies for negotiating better pricing outcomes with others inside your company.

    View This Guide