Creating & Managing a Pricing Governance Team
Embrace the Inter-Connected Nature of Pricing in a B2B Environment by Giving Stakeholders a Voice
In B2B, pricing is often the culmination of a bunch of decisions, made by a bunch of different groups across the company...for better or worse. One solution that's gaining popularity for coordinating these groups is the creation of a pricing governance team. In this guide, you'll learn:
- What a pricing governance team is and why this type of organization structure can be so effective.
- What a the governance team is responsible for...and, just as importantly, what they're not responsible for.
- The four key steps to follow in order to build a pricing governance team in your own organization.
- The three-part structure that can help you effectively manage a productive pricing governance process.
This guide is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Finding Your Path Toward Pricing Improvement
An insightful conversation with Andre Weber of Simon-Kucher & Partners about pricing improvement in B2B.
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The Price Segmentation Self-Assessment
Simply answer the questions in this self-assessment (objectively) to gauge the likely quality, accuracy, and efficacy of your price segmentation model. You can assess overall quality, as well as pinpoint specific opportunities for improvement.
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How to Fight a Price War
In this on-demand webinar, learn strategies and tactics for preventing a price war, handling "dumb" competitors, de-escalating and avoiding provocative situations, and winning without actually fighting.
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13 Unique Price Segmentation Attributes
When you identify meaningful segmentation attributes, you also uncover a source of competitive advantage. This research brief explores a variety of unique price segmentation attributes that companies in the PricingBrew Network have found to be important.
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