PricingBrew

Subscriber-Only Expert Interview

Already a subscriber? Login

Subscribe and get immediate access to this interview, full access to our research library, and much more...

Finding Your Path Toward Pricing Improvement

An Insightful Conversation with Andre Weber of Simon-Kucher & Partners About Pricing Improvement in B2B

You can't put your finger on it, but you just know that something's wrong with your pricing. What do you do? In this expert interview, we talk to Andre Weber of Simon-Kucher Partners about the pricing problems he typically encounters and how companies can overcome them.

  • The most common pricing problems and issues that B2B companies are struggling with today.
  • The really important aspect of win-loss data and why you should get past the excuses for not collecting it.
  • The types of human resources you should be looking for when building a pricing organization or function.
  • The psychological benefits of creating price-value options and stratifying your spread of offerings.

This interview is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Closing the Skills Gap in Sales Negotiations

    In this Expert Interview, Jason Levinson discusses the latest methods and innovations in negotiation training for salespeople. Closing the negotiation skills gap is not a hard as you might think!

    View This Interview
  • Price Promotions in B2B

    For many, price promotions are a go-to tactic when it looks like revenue targets might be missed. What do we really need to know about price promotions in B2B to avoid costly mistakes?

    View This Webinar
  • There's More to Profit Than Price

    For many pricing teams, expanding their perspectives from "pricing" to "profitability" is the key to maximizing effectiveness. In this on-demand training session, we expose and explore five of the other powerful growth levers that really matter in B2B environments.

    View This Webinar
  • The Fundamentals of Effective Subscription Pricing

    With subscriptions, the first order is just a fraction of the business you hope to get over time. So how do you do get the pricing right? In this recorded webinar, learn the processes, practices, and measures that can boost subscription pricing effectiveness.

    View This Webinar