Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How can I tell if a customer is defecting early enough to do something about it?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• Can just measuring something cause it to improve?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• What is a "Mix Shift" customer defection and how do I spot it?
• Why is accurate price segmentation so important?
• What’s the difference between “hard” and “soft” value-drivers?