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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How can I tell if a customer is defecting early enough to do something about it?
  • How can we get ahold of competitors' price lists?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
  • If we spot a potential customer defection early enough, can we turn it around?
  • If we have people with lots of experience in the industry, do we really need to conduct marketing research?
  • What does a real price segment look like? What defines it?
  • Is speaking about loss avoidance really more powerful than highlighting upside gains?
  • Can just measuring something cause it to improve?
  • How can product packaging be leveraged to increase profitability?
  • When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?

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