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Navigating the Pricing Technology Landscape

The New Pricing Technology Trends and Developments You Need to Know About

New technologies and solutions mean the landscape is constantly changing. All this change means it’s increasingly difficult to keep track of which solutions are available and what they’re best used for. In this recorded training session, you will learn about:

  • The critical differences between pricing analytics, optimization, and execution technologies.
  • What each pricing technology is really good for and where each tends to fall down in practice.
  • How the different technologies compare on dimensions of impact/value versus effort/expense.
  • The latest trends and developments in pricing technology and what they really mean for you.

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    As pricing pros, we're expected to make weighty decisions with imperfect information. How do we "illuminate" the landscape a bit? What steps can we take to reduce the ambiguity, uncertainty, and risk?

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  • Practical Price Sensitivity

    Best practice in elasticity-based price optimization can seem out-of-reach. So are there ways to tap into relative price sensitivities that are easier to implement, yet can still produce solid results?

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  • Optimizing Pricing Operations

    Over the last few years, most teams have changed their day-to-day operations quite a bit to deal with all of the challenges. So how do we make sense of this patchwork to make our operations more efficient and effective?

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  • Two Paths Toward Pricing Improvement

    More B2B companies than ever before are taking steps to improve their pricing. But they aren't all going about it in the same ways...or achieving the same results. In this special report, we characterize the two primary paths that are being taken and expose the critical differences.

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