PricingBrew

Subscriber-Only On-Demand Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

Generating More Sales from Existing Customers

Learn What Leading Companies Are Doing Differently to Expand Their Share-of-Wallet With the Customers They Already Have

Many B2B companies struggle to get everything they really could from the customers they've already acquired. The good news is that some companies have developed unique and innovative approaches that are proving to be very effective. In this recorded training session, you'll learn about:

  • The financial magnitude of the untapped sales opportunities that can be found in an existing customerbase.
  • Where some leading companies are focusing to find sales opportunities in their current book-of-business.
  • The two primary categories of sales and growth opportunities that these companies are looking for, specifically.
  • How they're identifying and prioritizing the sales opportunities, and delivering them to their sales teams.

This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Dealing with Price Exceptions

    For many teams, their exception-handling processes are a significant and ongoing source of frustration and inefficiency. So how should you go about improving these critical processes?

    View This Webinar
  • Are Revenue Management and Pricing Different?

    Some practitioners will use the terms "revenue management" and "pricing" interchangeably. In this expert interview, Amit Aggarwal, the Executive Vice President of Revenue Management at iHeartMedia, helps explain the differences and why they matter.

    View This Interview
  • From Tactical to Strategic Pricing

    Some teams are so mired in tactical grunt work and daily firefights that they never make progress on strategic pursuits. How have other pricing teams transitioned into more strategic functions? What steps did they take?

    View This Webinar
  • Analytics or Optimization... Which Do You Need?

    When it comes to pricing technologies like pricing analytics and optimization, it's difficult to know which direction to take. But what if you could hear from an experienced practitioner who has actually used both pricing analytics and price optimization?

    View This Guide