Pricing Best Practices, Research Reports, Training Courses and Webinars

PricingBrew

Subscriber-Only Diagnostic

Already a subscriber? Login

Subscribe and get immediate access to this diagnostic, full access to our research library, and much more...

Avoiding Three Costly Price Segmentation Mistakes

Learn About Three Common Mistakes That Can Weaken the Foundation of Your Pricing Efforts

Price segmentation is undoubtedly the cornerstone of any successful pricing program. But the concept is new for many companies and as a result, many companies end up making costly mistakes that put their whole program in jeopardy. In this diagnostic, you'll learn:

  • Why it's so common for companies to use existing segmentation models that aren't effective for more profitable pricing.
  • The two problems that occur when your segmentation model doesn't reflect the true price granularity of your business.
  • Why statistical segmentation analysis is so much better than intuition---and how it's easier than you might think.
  • How to get over the organizational hurdles to creating a new model when your current one isn't as effective as it could be.

This diagnostic is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • How to Explain Price Segmentation to Others

    As powerful as it is, price segmentation can sometimes be difficult for people outside of pricing to understand. This tutorial simplifies the concepts so that just about anyone can understand this important and foundational concept.

    View This Tutorial

  • The New Benchmarks for B2B Pricing Excellence

    With a lever as powerful as pricing, it’s important to evaluate where you have room for improvement. This report helps readers to benchmark their pricing capabilities through a series of self-assessment questions in 10 vital areas.

    View This Research

  • Making Change Happen

    How do you get executives to recognize a need for change? How do you get an organization to move away from the status quo and actually embrace doing things differently? How do you foster true adoption, as opposed to merely forced compliance?

    View This Webinar

  • How to Leverage Big Data & Pricing Science

    In this expert interview, Jim Vaughn, the author of a new book called "Stop Racing in a Blindfold," talks about how to combine Big Data and Pricing Science to drive better financial results, at scale, and on a go-forward basis.

    View This Interview