PricingBrew

Subscriber-Only On-Demand Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

Developing a Winning Roadmap for Pricing Success

How to Create an Effective Plan for Making Pricing a More Valuable and Strategic Function

From our research, leading pricing functions go through key evolutionary phases in becoming more effective and strategic. To transform pricing into a truly effective and strategic function, good intentions simply aren't enough. You need a plan. Of course, crafting an effective pricing roadmap isn't easy and it requires a thoughtful approach. But that's where our research into leading pricing functions can be a big help. In this on-demand webinar, you'll learn about:

  • The five main areas that your roadmap will need to address to be on-par with the leading pricing functions.
  • How to leverage a "dual track" roadmap to ensure longer-term initiatives aren't falling through the cracks.
  • Balancing the day-to-day, tactical requirements with the more powerful and strategic aspects of pricing.
  • The top tips, suggestions, and "gotchas" to be aware of as you develop and execute your roadmap over time.

This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Stop Being Afraid of Procurement

    In this interview with Chris Provines, author of "Selling to Procurement", get an inside look at the goals and tactics of the purchasing people who are working so hard to get your salespeople to give up margin.

    View This Interview
  • Analytics or Optimization... Which Do You Need?

    When it comes to pricing technologies like pricing analytics and optimization, it's difficult to know which direction to take. But what if you could hear from an experienced practitioner who has actually used both pricing analytics and price optimization?

    View This Guide
  • How Technology Can Pay You & Your Company

    A successful pricing technology initiative can do wonders for your company's bottom line as well as the trajectory of your career. In this tutorial, learn the 4 key steps to take and the 5 land mines to avoid.

    View This Tutorial
  • Essential Pricing Functions

    While there's only one pricing title on the business card, there are actually many different "jobs within the job." And it isn't easy to do the right jobs, at the right times, and in the right ways.

    View This Webinar