Pricing Best Practices, Research Reports, Training Courses and Webinars

PricingBrew

Subscriber-Only On-Demand Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

All About Price Optimization

Demystifying the Core Concepts and Applications of Price Optimization in B2B

The world of pricing is filled with esoteric concepts that can be difficult to grasp. But there are few concepts as "slippery" as price optimization. After all, the terms are being thrown around with such abandon these days that confusion, rather than clarity, is the more likely result. Naturally, we feel compelled to help clear things up. In this on-demand webinar, you'll learn about:

  • What price optimization is seeking to accomplish and how it actually works.
  • The primary measure that makes price optimization possible in the first place.
  • The role of technology in making price optimization an operational reality.
  • The common myths and misconceptions that can get in the way of progress.

This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Managing Risk in B2B Pricing

    Whether real or perceived, it's always best to take a proactive approach to managing and mitigating risk in B2B pricing. In this session, learn how to mitigate pricing risks before they can manifest.

    View This Webinar

  • Visual Aids for Explaining Price Segmentation

    Use this example visual presentation to inspire and aid your efforts in explaining the concepts of price segmentation to others inside your organization.

    View This Tool

  • Leveraging Price Testing

    What do you need to know about the state of price testing in B2B environments? Which methods are best? And more importantly, how can you leverage these powerful concepts in your situation?

    View This Webinar

  • Pricing Thru a Trade War

    When global trade tensions escalate, everything can become more difficult for B2B pricing teams. How do we navigate the turmoil without sacrificing our pricing integrity, our margins, or our own sanity?

    View This Webinar