The Fundamentals of Effective Pricing Analysis
Understanding the Essential Elements to Ensure Meaningful Results
Effective pricing analysis has the potential to reveal a sea of profitable opportunities—providing visibility into areas of pricing improvement and delivering on the promise of data-driven decisions. But without the right foundation, pricing analysis can’t live up to its full potential. In this on-demand training webinar, you'll learn about:
- The critical differences between pricing performance reporting and actual pricing analysis.
- The key analytical concepts and fundamental principles you must understand and embrace.
- The foundational building blocks that need to be in-place to ensure accuracy and credibility.
- How all these concepts come together in practice, through a sample pricing analysis.
This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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More Effective Cross-Functional Pricing
Pricing in a B2B environment is cross-functional by nature. In this on-demand webinar, learn about improving overall pricing performance by working more effectively with other groups and departments.
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Creating & Managing a Pricing Governance Team
Pricing is often the culmination of many decisions made by many different groups across the company. In this guide, learn to embrace the inter-connected nature of pricing in a B2B environment by giving stakeholders a voice.
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How to Explain Price Segmentation to Others
As powerful as it is, price segmentation can sometimes be difficult for people outside of pricing to understand. This tutorial simplifies the concepts so that just about anyone can understand this important and foundational concept.
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Fixing the Causes of Rogue Salespeople
It's all too easy to observe rampant discounting in the field and conclude that "rogue" salespeople are the source of the problem. In this expert interview, Paul Hunt exposes the real problems behind rampant discounting in the field.
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Dynamic Price Segmentation
How to Model and Capture Profitable Differences in Willingness-to-Pay
