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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • What are some good ways to talk about price/volume tradeoffs?
  • How can we get ahold of competitors' price lists?
  • Why are the early signs of customer defection so difficult to spot?
  • If we have people with lots of experience in the industry, do we really need to conduct marketing research?
  • Why don't more B2B companies measure and utilize price elasticity?
  • What are the growth paths that other pricing groups are taking?
  • Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
  • How can product packaging be leveraged to increase profitability?
  • When conducting research interviews, how many should we try to conduct?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?

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