Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- What does a real price segment look like? What defines it?
- Should we use current or potential LTV in our segmentation?
- What if the root-causes are in an area that I don't have a lot of lot influence over?
- What if our top-selling salesperson is the worst at hitting target prices and margins?
- I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
- Why don't more B2B companies measure and utilize price elasticity?
- How can pricing skills be applied to other profitable problems?
- Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
- How can we see the customer spend that we aren't getting?
- Why is customer retention so much more important in B2B than in B2C?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Identifying Three Types of Customer Defection
This video guide shows how to identify the early signs of three costly types of customer defection and how to take action before it's too late to turn it around.
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There's More to Profit Than Price
For many pricing teams, expanding their perspectives from "pricing" to "profitability" is the key to maximizing effectiveness. In this on-demand training session, we expose and explore five of the other powerful growth levers that really matter in B2B environments.
View This Webinar -
Building A Center Of Excellence Around Pricing
For many companies, the Pricing Center of Excellence model is finding favor over centralized pricing teams. This guide exposes the critical differences and steps to getting started with this popular model in your own organization.
View This Guide -
How to Combat Competitive Pricing Pressure
What's the best way to manage competitive pricing pressure? In this 4-part training webinar, we share 20 strategies and tactics leading pricing teams are using to anticipate competitive moves, minimize their impact, and respond more effectively.
View This Webinar
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Price Promotions in B2B
Understanding the Ins and Outs of Using Promo Pricing To Boost Sales Volume
