Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
- Aren't people usually the root-causes behind most pricing problems?
- What are some good next steps to take once we've gleaned some solid insights about our competitive set?
- What if our competitors are outperforming us on every value-driver that really matters?
- Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
- Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
- Should it concern us that customers haven't ever considered the value-drivers we've identified?
- If we have people with lots of experience in the industry, do we really need to conduct marketing research?
- Why don't more B2B companies measure and utilize price elasticity?
- What are the growth paths that other pricing groups are taking?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Using Pricing Analysis to Drive More Growth
Pricing analysis capabilities are usually only focused on pricing. But pricing isn't the only thing the analytical processes and underlying data can be used for. In this on-demand webinar, you will learn how answering other powerful questions can increase your impact and internal profile.
View This Webinar -
Decoding Artificial Intelligence for Better Pricing
In this Expert Interview, Doug Fuehne of Pricefx discusses what Artificial Intelligence means for B2B pricing functions, now and into the future.
View This Interview -
Five Steps Toward Understanding Salespeople
A big part of pricing is influencing and motivating salespeople to price and discount more effectively. This guide helps you understand salespeople and learn what makes them tick.
View This Tutorial -
Understanding How B2B Pricing Is Different
It's dangerous to assume that the pricing principles are the same whether the buyer is an individual consumer or a business. This guide explains five important differences between B2B and B2C pricing and how you can use them to your advantage.
View This Guide
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