How Does Your Pricing Department Compare?
PricingPulse Research That Explores the Experience, Challenges, and Priorities of B2B Pricing Teams
Ever wonder how your pricing department stacks up to others? In our latest PricingPulse research study, we gathered information from over 120 leading B2B companies, across more than a dozen verticals, representing more than $200 billion in annual sales. In this research brief, you'll learn:
- The size of pricing teams and the years of experience that pricing professionals tend to have.
- The portion of companies that are using pricing technology...and the portion that aren't.
- The top three challenges and future priorities that pricing professionals are reporting.
- How different groups/departments rank when it comes to influence and control over pricing.
This research is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Two Paths Toward Pricing Improvement
More B2B companies than ever before are taking steps to improve their pricing. But they aren't all going about it in the same ways...or achieving the same results. In this special report, we characterize the two primary paths that are being taken and expose the critical differences.
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Answering Three Questions to Enable Change
In this guide, learn a more effective approach for championing new solutions in B2B environments.
View This Guide -
From Tactical to Strategic Pricing
Some teams are so mired in tactical grunt work and daily firefights that they never make progress on strategic pursuits. How have other pricing teams transitioned into more strategic functions? What steps did they take?
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A Modern Approach for Fixing a Costly Profit Leak
We recently went through a virtual negotiation training program that can help close the massive skills gap between buyers and sellers. In this research brief, we share our impressions and recommendations.
View This Research

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When you join your peers and become a PricingBrew Journal subscriber, you get immediate access to this research as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial pricing topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in pricing who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific pricing challenges