Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• Should we announce price increases to customers whose pricing is actually being grandfathered and NOT increased?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• Should I share the results of our marketing research with the sales team?
• How can pricing skills be applied to other profitable problems?
• What does a real price segment look like? What defines it?
• Can just measuring something cause it to improve?
• Should we use current or potential LTV in our segmentation?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?