Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• What is the average % lift reported by those using price elasticity to set prices?
• How would we know which value packages or bundles make sense to create?
• Why are the early signs of customer defection so difficult to spot?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• Can you tell, in advance, whether a promotional discount will work?
• What if our competitors are outperforming us on every value-driver that really matters?
• Should I give my salespeople a specific price, or is a range OK?
• When pricing and quoting based on customers' projected volumes for the coming year, how do we protect ourselves against them falling short and not earning the price?