Making Pricing More Responsive
Strategies and Tactics for Boosting Pricing Responsiveness and Agility in B2B
As economies fluctuate, competitive landscapes shift, and customer expectations evolve, the ability for Pricing functions to quickly adapt and respond is crucial. Pricing responsiveness is not only a key differentiator at the transactional level, it can be determining factor in maintaining overall market relevance and profit performance. So how do we balance pricing accuracy and rigor with this relentless "need for speed?" And how do we design our pricing models, systems, and processes to maximize ongoing responsiveness, flexibility, and agility? In this on-demand webinar, you'll learn about:
- How to think about and evaluate the tradeoffs between pricing accuracy and speed.
- Gathering and synthesizing pricing intelligence to stay ahead of market fluctuations.
- Using POS pricing guidance to cut exception flows and improve turnaround times.
- Using "smart" technologies with embedded artificial intelligence and predictive analytics.
This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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The Multiple Dimensions of Value Chart
Use this chart of potential value-drivers along multiple dimensions to aid your initial brainstorming around how your offerings deliver value to your customers.
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Pricing Analysis Into Action
Beyond even better analyses, how can B2B pricing teams drive meaningful change? How do we move from producing and publishing nice-to-know insights to driving change that actually makes a difference?
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Influencing Internal Pricing Negotiations
In B2B, the most costly pricing negotiations often take place within the confines of our own organizations. In this guide, you'll learn the top 10 strategies for negotiating better pricing outcomes with others inside your company.
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How to Explain Price Segmentation to Others
As powerful as it is, price segmentation can sometimes be difficult for people outside of pricing to understand. This tutorial simplifies the concepts so that just about anyone can understand this important and foundational concept.
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