Managing Successful Pricing Projects
Strategies that Minimize Risk and Maximize Success for Pricing Initiatives
Bringing new pricing initiatives to fruition in established B2B companies is rarely a cakewalk. The reality is that wherever there's a "status quo" that's been in place for a number of years, it's going to be a challenge to make meaningful changes. So how do we successfully implement new pricing processes, procedures, and technologies in this kind of environment? How do we manage our pricing projects to maximize our odds of success and minimize the chance of failure? In this on-demand webinar, you'll learn about:
- Designing the roll out of your pricing initiative to reduce operational disruption and boost momentum.
- Anticipating stakeholder objections, dealing with internal conflict, and neutralizing organization resistance.
- Who to include in the project design team to boost effectiveness while fostering ownership and support.
- Avoiding the pitfalls that have disrupted, delayed, and destroyed other practitioners' pricing projects.
This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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Seize the Pricing Opportunity Before Others Do
In this conversation with David Bauders, the Founder and President of Strategic Pricing Associates (SPA), you'll glean insights and tips from his experiences working with hundreds of distributors and manufacturers.
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Developing a Winning Roadmap for Pricing
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Pricing Pilot Programs
How do you get your company to accept new pricing approaches while maximizing your odd of success? In this session, learn how to leverage pilot programs and in-market trials to accelerate your progress.
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