Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Why is customer retention so much more important in B2B than in B2C?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• When conducting research interviews, how many should we try to conduct?
• Can you measure price elasticity through channels?
• Why is accurate price segmentation so important?
• When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
• Aren't people usually the root-causes behind most pricing problems?
• Should we use current or potential LTV in our segmentation?
• Should I give my salespeople a specific price, or is a range OK?
• What are the different buyer types we might be negotiating with?