Powerhouse Pricing Teams
Exploring the Traits of Effective B2B Pricing Teams
While the winds are certainly shifting, dedicated pricing teams in B2B are still a relatively new development. And as such, there are no long-standing rules for how everything should work. That said, there's an awful lot to learn from the pricing teams that have been around a while---particularly those that have generated significant results and established themselves as essential ingredients to their company's recipe for success in the marketplace. In this on-demand webinar, you'll learn about:
- How successful pricing groups have evolved and expanded over time.
- Hard lessons learned about gaining traction and maintaining support.
- The principles and philosophies that have led to greater effectiveness.
- Recommendations for elevating the status of the pricing organization.
This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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"Better" Practices for Pricing Improvement
That lofty place of "best practice" can sometimes seem very far away. Fortunately, pricing has so much power that amazing results can be generated by just getting "better." In this webinar, learn how to adapt best practices in less than ideal situations.
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Leveraging Your Multidimensional Value
What are the dimensions of value that matter most to buyers? Which specific value drivers should you be prioritizing? And how do we incorporate them into our pricing and value propositions?
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Price Segmentation Attributes
When developing a price segmentation model, it's not always easy to identify the attributes that matter most. In this session, we review core concepts, explore various attributes, and walk thru a basic development process.
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Leveraging Peer Pressure to Improve Pricing
This tutorial provides insight into salespeople's behavior and outlines an effective game plan for motivating your sales team to police themselves and close more deals at their target prices.
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