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Pricing Tech Utilization: Users Vs. Laggards

PricingBrew Research and Analysis of the Differences Between Those Who Are Using Pricing Technology...and Those Who Are Not.

Based on our PricingPulse research study, this briefing exposes the critical differences between the companies who have already adopted pricing technology, and those who are still on the sidelines. Here are just few of the questions this research briefing answers:

  • What are technology utilization rates overall, by company type, vertical industry, and company size?
  • Do the companies that aren't using pricing technology face different challenges than those who do?
  • Do users and non-users of pricing technology have significantly different priorities moving forward?
  • What about pricing pressure? Do users of pricing technology experience less/more pressure to discount?

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