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Four Ways to Get More Out of Pricing Analytics

Powerful Strategies for Producing More Meaningful Results from Your Pricing Analytics Efforts and Investments

There's no doubt that pricing analytics can be powerful—both as a toolset and as a business process. But it’s not a slam dunk. Contrary to the hype, analytical toolsets don’t provide benefits out-of-the-box. You can’t just install them, load them up with data, and expect results. In this guide, you will learn:

  • How to avoid falling into the typical "reporting" trap and develop truly meaningful objectives behind your efforts.
  • The various types of "growth drivers" you should be focusing your analyses on to generate significant impacts.
  • The critical foundation that can make your pricing analyses far more accurate, relevant, and credible to others.
  • The fatally-flawed assumption behind many analytics initiatives and what you can do to avoid the same mistake.

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More Subscriber-Only Resources From Our Library

  • The Fundamentals of Price Segmentation

    In this recorded training seminar, we explain the concept of price segmentation and why it's such a powerful and important tool. We explore the essential process and even walk through a step-by-step exercise, building an example price segmentation model from scratch.

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  • Getting the Most Out of Price Segmentation

    The process of building or improving a price segmentation model can seem like a daunting task. In this on-demand training seminar, we discuss best practices and straightforward techniques for improving the quality and accuracy of your price segmentation model.

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  • Business-to-Business Price Elasticity

    In this recorded training session, we explain the fundamentals of price elasticity in straightforward terms, explore the various principles involved, and provides valuable tips and insights to help you get started toward leveraging this most powerful measure in B2B pricing.

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  • Getting to the Right Number

    In this Expert Interview, Walter Paczkowski shares his perspectives on the challenges and opportunities he's identified in his work using advanced quantitative techniques to set better prices.

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