Spotlight on the B2B Pricing Organization
Gain New Insights into What Other Pricing Departments are Doing and Where to Focus Your Efforts
The Pricing Organization Benchmark Report shines light on the composition, perspectives, and priorities of dedicated pricing groups in leading B2B companies. With data gathered from companies that represent over $300 billion in revenue across 19 industries, here's some of what's covered:
- Typical sizes of pricing organizations and the industries where dedicated pricing teams are most common.
- Adoption of pricing technology, reported uses for these technologies and the business types that tend to use them.
- The top three current challenges and future priorities that are being reported by B2B pricing departments.
- How pricing pressure is currently perceived and which companies tend to feel that the pressure is decreasing.
This research is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
-
Where Should the Pricing Function Be Located?
Should Pricing report directly to the CEO? Should it be located in Sales, Marketing, Product, or Finance? While none of these organizational locations is perfect, through our research, we've been able to identify and document some of the common pros and cons associated with each location.
View This Research -
Rethinking the "Pricing Journey"
The “crawl, walk, run” approach used to be the standard for developing pricing capabilities in B2B. But that was 5-7 years ago, and a lot has changed since then. Read this provocative report to learn why you must rethink the pricing journey.
View This Research -
A Modern Approach for Fixing a Costly Profit Leak
We recently went through a virtual negotiation training program that can help close the massive skills gap between buyers and sellers. In this research brief, we share our impressions and recommendations.
View This Research -
Communicating Pricing Concepts
In this session, we discuss a variety of strategies, tactics, techniques for helping others in your organization understand "enough" about crucial pricing principles and practices so that you can do what needs to be done.
View This Webinar
Why Subscribe?
When you join your peers and become a PricingBrew Journal subscriber, you get immediate access to this research as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial pricing topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in pricing who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific pricing challenges