Spotlight on the B2B Pricing Organization
Gain New Insights into What Other Pricing Departments are Doing and Where to Focus Your Efforts
The Pricing Organization Benchmark Report shines light on the composition, perspectives, and priorities of dedicated pricing groups in leading B2B companies. With data gathered from companies that represent over $300 billion in revenue across 19 industries, here's some of what's covered:
- Typical sizes of pricing organizations and the industries where dedicated pricing teams are most common.
- Adoption of pricing technology, reported uses for these technologies and the business types that tend to use them.
- The top three current challenges and future priorities that are being reported by B2B pricing departments.
- How pricing pressure is currently perceived and which companies tend to feel that the pressure is decreasing.
This research is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Effective Internal Marketing for Pricing Initiatives
Pricing initiatives don't happen overnight and organizational support can wane over time. Without some thoughtful planning, initiatives can end-up fading into the background. Learn the approaches two companies used to keep support and momentum going.
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Getting Beyond Pricing to Make a Real Impact
To be effective in B2B pricing, you have to be able influence all of the different functional groups involved. This guide exposes how to influence the upstream decisions that can ultimately make or break your pricing efforts.
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How Many B2B Sales Teams Lack Negotiation Skills?
We wanted to better understand the extent to which B2B sales teams were taking steps to develop and maintain skills in negotiation. Explore what we learned in this Research Brief, complete with helpful charts and analysis.
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The Fundamentals of Effective Pricing Analysis
In this on-demand training webinar, we share the fundamental concepts and principles behind effective pricing analysis, expose the critical building blocks that need to be in-place, and walk through a basic pricing analysis example to pull everything together.
View This Webinar
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The Politics of Pricing in B2B
Navigating the Competing Internal Interests Behind Critical Pricing Decisions
