Making Pricing Technology Pay You & Your Company
Learn How Championing a Major Pricing Technology Initiative Can Generate Both Personal and Corporate Benefits
If your company has a need for pricing technology—and you’re the one to champion the initiative—it can do wonders for the trajectory of your career and generate significant results for your company, all at the same time. In this tutorial, you'll learn:
- What makes pricing technology initiatives so much better when it comes to driving revenue and margin growth.
- What keeps most pricing practitioners from starting a technology initiative and why their fears are overblown.
- The four simple steps that can make it easier to get started when you're ready and willing to make the move.
- The five organizational land mines that might be in your way and how to recognize and sidestep them.
This tutorial is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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Fighting Over-Discounting in the Field
Over-discounting in the field is a frustrating reality for most B2B pricing teams. So, how do you prevent it from happening? In this Expert Interview, Chaz Napoli shares the strategies and tactics he's found to be effective through hundreds of customer engagements.
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Four Ways to Get More Out of Pricing Analytics
There's no doubt that pricing analytics can be powerful, but it’s not a slam dunk. This guide explains four powerful strategies for producing more meaningful results from your pricing analytics efforts and investments.
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Methods of Measuring Value and Pricing Performance
Ever had a request for more resources or investment met with "what have you done for me lately?" In this Expert Interview, Erin Cihak and Peter Bloechle discuss multiple approaches for credibly demonstrating value and contribution.
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How a "Top Salesperson" Gutted a Pricing Initiative
It's important to get Sales on-board when pursuing a pricing technology initiative, right? But how important is it, really? In this case study, learn to avoid the mistakes one company made when implementing a new pricing technology.
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