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The B2B Pricing Blueprint

Applying Best Practice Principles and Design Criteria To Various Aspects of B2B Pricing

In this webinar, we'll explore strategic insights and lessons learned from experienced professionals to build...or rebuild...highly effective B2B pricing functions. Whether you're starting from scratch or looking to revamp an existing function, we'll cover the essential steps to maximize efficiency, effectiveness, and overall performance. Leveraging current best practices and "what we know now," this webinar aims to equip you with the tools and knowledge you need to create the most resilient and impactful B2B pricing function possible. In this on-demand webinar, you'll learn about:

  • Best practices in pricing data analysis, process optimization, and technology integration and utilization.
  • Fostering more productive cooperation and collaboration between Sales, Marketing, and Product teams.
  • Adopting the right mindsets and crafting a highly strategic team charter to guide your efforts.
  • A number of organizational structures and functional models that have proven effective for others.

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    How much complexity is enough to boost pricing performance and results? And how much is too much for the organization to handle and execute? In this session, we explore how to strike the right balance.

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  • Developing a Winning Roadmap for Pricing

    From our research, leading pricing functions go through key evolutionary phases in becoming more effective and strategic. In this 3-part training webinar, learn how to develop a roadmap that streamlines that evolution with a plan to be a more valuable and strategic function.

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