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The Multiple Dimensions of Value Chart

A Brainstorming Aid with More Than 50 Potential Value Drivers Along 5 Dimensions

Use this chart of potential value-drivers along multiple dimensions to aid your initial brainstorming around how your offerings deliver value to your customers.

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More Subscriber-Only Resources From Our Library

  • Price Promotions in B2B

    For many, price promotions are a go-to tactic when it looks like revenue targets might be missed. What do we really need to know about price promotions in B2B to avoid costly mistakes?

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  • Considerations for Pricing Through Channels

    How do you get your arms around the various players in the channel and manage the links in the distribution chain? In this interview, we discuss channel pricing with Peter Maniscalco, a Senior Manager of Pricing at a major IT Products and Services company.

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  • Future Proofing Your Pricing Career

    The skills that kept us relevant yesterday may not be enough tomorrow. How do we adapt and thrive in the face of these changes? Which trends do we really need to pay attention to?

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  • Pricing for Profitable Growth

    As the clouds of uncertainty begin to part there will be a massive push for revenue growth and market expansion. The challenge for pricing teams is to support the growth imperative while protecting profit performance.

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