The New Benchmarks for Pricing Excellence in B2B

Use This Report to Identify Where Your Pricing Capabilities May Be Falling Short

Pricing is a powerful lever. Moving your prices just a few points in either direction might mean the difference between winning and losing – between competitive advantage and negative margins. With a lever as powerful as pricing, it’s important to evaluate where there is room for improvement. This report helps readers to benchmark their pricing capabilities through a series of self-assessment questions that cover the vital components of your pricing practice, including:

• The effectiveness of your segmentation model
• The impact of the pricing guidance you’ve delivered to sales
• The level of sophistication of your pricing governance
• The readiness of your organization to innovate