Pricing Best Practices, Research Reports, Training Courses and Webinars

PricingBrew

Subscriber-Only On-Demand Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

Proving the Value of Pricing

How to Demonstrate the Results & Metrics That Can Earn You a Seat at the Big Table

While executives understand the value of long-established business functions like sales, marketing or finance, the pricing function often has a bigger hill to climb. In fact, pricing teams often to have to justify their very existence as well as demonstrate results. In this recorded training seminar, you'll learn:

  • The three basic stages of development that each require different strategies and proof points.
  • Four effective methods for illustrating and reinforcing the need for active price management.
  • Various "indicative" metrics that provide positive evidence that your efforts are worthwhile.
  • Strategies and tactics to help you avoid having to justify your existence...over and over again.

This webinar is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Two Paths Toward Pricing Improvement

    More B2B companies than ever before are taking steps to improve their pricing. But they aren't all going about it in the same ways...or achieving the same results. In this special report, we characterize the two primary paths that are being taken and expose the critical differences.

    View This Research

  • How to Crater a Market with Cost-Plus Pricing

    For one large manufacturer, cost-plus pricing was tantamount to malpractice. In this case study, learn how the lack of strategic pricing capability reduced the value of an entire market by over $1 billion.

    View This Case Study

  • How to Prevent Margin Meltdowns in the Field

    When your salespeople adopt better pricing and discounting habits, your strategies can become much more powerful than they were on paper. In this tutorial, learn seven real-world strategies and tactics for getting B2B salespeople to price and discount more effectively.

    View This Tutorial

  • The Triangulated Competitive Audit Guide

    The Triangulated Competitive Audit Guide provides you with a full reference list of the strategic questions you'll want to ask to gain a deeper understanding of your competitors and their motivations.

    View This Tool