Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
• What’s the difference between “hard” and “soft” value-drivers?
• How can I tell if a customer is defecting early enough to do something about it?
• What if there's just no convincing some of the internal influencers and naysayers that the initiative will be worthwhile?
• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• Why is accurate price segmentation so important?
• What if our competitors are outperforming us on every value-driver that really matters?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• Can pricing analysts be taught the softer skills they need to be successful?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?