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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What are the growth paths that other pricing groups are taking?
  • What’s the difference between “hard” and “soft” value-drivers?
  • What is the average % lift reported by those using price elasticity to set prices?
  • How can I tell if a customer is defecting early enough to do something about it?
  • How can we get ahold of competitors' price lists?
  • What are the different buyer types we might be negotiating with?
  • Does price elasticity really exist in B2B markets?
  • Our research interviews were really informative. Do we really need to conduct a broader research survey now?
  • How can product packaging be leveraged to increase profitability?
  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Three Types of Buyers That Don't Buy on Price

    Research says that 60-70% of buyers aren't price buyers---lower your price for them and you just give margin away. Learn how to identify the types of buyers where additional discounts won't help you win the business.

    View This Diagnostic

  • Are They a Price Buyer or a Poker Player?

    It's easy to assume that when a buyer says they need a lower price, they really mean it. But making the wrong assumption can be very costly. Nelson Hyde explains how to tell when a buyer is bluffing.

    View This Interview

  • Exploring Four Different Types of Buyers

    To win a negotiation without giving up too much, it's important to understand who's on the other side of the table. This interview with Nelson Hyde teaches you about four types of buyers --- how to identify them and how to deal with them.

    View This Interview

  • Building a Better Bid Desk

    Large bids and quotes can have huge impacts on everything from revenue and profit to capacity utilization and strategic positioning. In this on-demand training session, learn strategies and tactics for improving the effectiveness of your bid desk.

    View This Webinar