Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• Does price elasticity really exist in B2B markets?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• Aren't pricing outliers always a bad thing?
• Should I give my salespeople a specific price, or is a range OK?
• Should I share the results of our marketing research with the sales team?
• What is a "Mix Shift" customer defection and how do I spot it?
• Why is accurate price segmentation so important?