Get the Answers You Need
Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Why don't more B2B companies measure and utilize price elasticity?
- Can you measure price elasticity through channels?
- What does a real price segment look like? What defines it?
- What's the difference between defection detection and customer retention?
- Why are salespeople so quick to offer discounts?
- Aren't pricing outliers always a bad thing?
- What's the difference between pricing analytics and optimization?
- What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
- How can we see the customer spend that we aren't getting?
- We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Competitive Insights for More Strategic Pricing
To avoid unnecessary pricing battles, you need to have a deep understanding of your competitors and their approaches to pricing. This guide shows you how to gain the strategic insights you need.
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How to Tackle Trade Tariffs
In this insightful conversation, Sean Arnold helps us sort through the issues and understand our options when addressing the latest addition to our list of pricing challenges: trade tariffs.
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Step-by-Step Marketing Research for Strategic Pricing
In this step-by-step tutorial, learn how to conduct marketing research---the only reliable way to gain the meaningful and actionable insights you need for effective strategic pricing.
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How to Price New Products
In this on-demand webinar, learn about three common types of new products that pricing teams are likely to encounter, and explore the core strategies and processes for dealing with the realities associated with them. Hint: "Best practice" is not always realistic.
View This Webinar
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Pricing and Offer Design
How to Boost Price Realization By Crafting More Compelling Offers
