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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What are some good ways to talk about price/volume tradeoffs?
  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
  • When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
  • How can I tell if a customer is defecting early enough to do something about it?
  • Are there other profitable growth drivers a pricing team could focus on?
  • What's the difference between pricing analytics and optimization?
  • Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
  • How do you "normalize" your pricing to something else?
  • Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
  • Why would a B2B customer defect if they are saying they're satisfied?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • Identifying Your Value Along Five Dimensions

    It's best to present a well-rounded set of criteria upon which customers can base a buying decision. In this guide, you'll learn about five dimensions of value with over 50 potential value-drivers that can influence buying decisions.

    View This Diagnostic

  • How Customers Evaluate a Price

    Customers aren't as logical in understanding value and assessing a price as you might think. In this guide, Mark Dresdner exposes eight factors that play an important role when a potential customer evaluates your prices.

    View This Guide

  • Dealing with Pricing Complexity

    How much complexity is enough to boost pricing performance and results? And how much is too much for the organization to handle and execute? In this session, we explore how to strike the right balance.

    View This Webinar

  • Getting the Most Out of Price Segmentation

    The process of building or improving a price segmentation model can seem like a daunting task. In this on-demand training seminar, we discuss best practices and straightforward techniques for improving the quality and accuracy of your price segmentation model.

    View This Webinar