Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What if the root-causes are in an area that I don't have a lot of lot influence over?
• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
• Should we use current or potential LTV in our segmentation?
• Why shouldn't services be priced by the hour? Lawyers and accountants do it, don't they?
• Why would a B2B customer defect if they are saying they're satisfied?
• When conducting research interviews, how many should we try to conduct?
• What types of attributes should we think about for price segmentation?
• Can you measure price elasticity through channels?
• How can we see the customer spend that we aren't getting?
• How can pricing skills be applied to other profitable problems?