Pricing Best Practices, Research Reports, Training Courses and Webinars

PricingBrew

Subscriber-Only Diagnostic

Already a subscriber? Login

Subscribe and get immediate access to this diagnostic, full access to our research library, and much more...

Avoiding Three Costly Price Segmentation Mistakes

Learn About Three Common Mistakes That Can Weaken the Foundation of Your Pricing Efforts

Price segmentation is undoubtedly the cornerstone of any successful pricing program. But the concept is new for many companies and as a result, many companies end up making costly mistakes that put their whole program in jeopardy. In this diagnostic, you'll learn:

  • Why it's so common for companies to use existing segmentation models that aren't effective for more profitable pricing.
  • The two problems that occur when your segmentation model doesn't reflect the true price granularity of your business.
  • Why statistical segmentation analysis is so much better than intuition---and how it's easier than you might think.
  • How to get over the organizational hurdles to creating a new model when your current one isn't as effective as it could be.

This diagnostic is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • How to Explain Price Segmentation to Others

    As powerful as it is, price segmentation can sometimes be difficult for people outside of pricing to understand. This tutorial simplifies the concepts so that just about anyone can understand this important and foundational concept.

    View This Tutorial

  • How to Get More Aligned With Sales

    Taking a purposeful approach toward aligning more closely with the sales team can reap great rewards for pricing results. Learn five straightforward steps toward fostering a better working relationship with integrity.

    View This Tutorial

  • Pricing Services to Customer Value

    When you’re selling services or project work, it can be challenging to get customers to focus on the value being delivered or exchanged. In this recorded training seminar, learn how to improve revenue and margins when your offering is largely intangible.

    View This Webinar

  • Seven Strategies for Boosting Margin Dollars

    It's good to have a few strategies close at hand that are effective at boosting margin dollars without a lot of time and effort. This video guide explains seven simple solutions that can make a big difference to profitability.

    View This Guide