Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Can just measuring something cause it to improve?
• What are some good next steps to take once we've gleaned some solid insights about our competitive set?
• What have other groups experienced when trying to link pricing performance to sales commissions? What have they done? And how successful has it been?
• Should we be able to command a price premium for every value-gap we identify?
• What role should lifetime value play in our pricing segmentation?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• How can I tell if a customer is defecting early enough to do something about it?
• How can pricing skills be applied to other profitable problems?
• What’s the difference between “hard” and “soft” value-drivers?
• What is a "Mix Shift" customer defection and how do I spot it?