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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Can you tell, in advance, whether a promotional discount will work?
  • Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
  • How would we know which value packages or bundles make sense to create?
  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
  • What is a "Mix Shift" customer defection and how do I spot it?
  • What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
  • What is the average % lift reported by those using price elasticity to set prices?
  • Are there other profitable growth drivers a pricing team could focus on?
  • We're trying to reduce the complexity of our pricing model. Any tips or suggestions?
  • If we have people with lots of experience in the industry, do we really need to conduct marketing research?

This question is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.

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More Subscriber-Only Resources From Our Library

  • The Fundamentals of Pricing Intelligence

    In pricing, it's easy to feel like you're making decisions in a vacuum. But there are many powerful sources of pricing intelligence you can leverage. In this on-demand webinar, learn how to design and implement systems for tapping into those sources of intelligence and how best to respond.

    View This Webinar

  • How to Leverage Big Data & Pricing Science

    In this expert interview, Jim Vaughn, the author of a new book called "Stop Racing in a Blindfold," talks about how to combine Big Data and Pricing Science to drive better financial results, at scale, and on a go-forward basis.

    View This Interview

  • Rethinking the "Pricing Journey"

    The “crawl, walk, run” approach used to be the standard for developing pricing capabilities in B2B. But that was 5-7 years ago, and a lot has changed since then. Read this provocative report to learn why you must rethink the pricing journey.

    View This Research

  • Finding Margin Leaks in Your Sales Processes

    Every sale is the result of a process. With any process, the quality of the final product is determined by the raw materials. This diagnostic helps improve pricing results by identifying root causes in your sales processes.

    View This Diagnostic