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Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

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  • What is the average % lift reported by those using price elasticity to set prices?
  • Should it concern us that customers haven't ever considered the value-drivers we've identified?
  • When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
  • What's the difference between pricing analytics and optimization?
  • Our research interviews were really informative. Do we really need to conduct a broader research survey now?
  • When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
  • If we spot a potential customer defection early enough, can we turn it around?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • Are there other profitable growth drivers a pricing team could focus on?
  • Should I share the results of our marketing research with the sales team?

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