Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How does internal marketing relate to change management?
• Should I give my salespeople a specific price, or is a range OK?
• Why is accurate price segmentation so important?
• Aren't people usually the root-causes behind most pricing problems?
• How can we see the customer spend that we aren't getting?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• What are the different buyer types we might be negotiating with?
• What if our competitors are outperforming us on every value-driver that really matters?
• What is the average % lift reported by those using price elasticity to set prices?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?