A Better Approach for Pricing Configured Products
Getting Beyond Basic Markups to Improve Configured Product Prices
When you sell solutions that are highly configurable or customizable, the odds are pretty low that you're ever going to sell the exact same thing twice. And when every transaction looks like a one-off, it's hard to see how you'd even go about pursuing systemic pricing improvement and leveraging advanced pricing practices. In this Expert Interview, we talk to Jared Wiesel of Revenue Analytics about how to get beyond basic markups to improve and optimize the pricing of configured products.
This interview is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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Working With "Bad" Pricing Data
In B2B, there are so many moving parts that always having a perfectly accurate and complete dataset just isn't very realistic. So we've got to figure out how to do the best we can with the data we've got.
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Questions & Answers with Reed Holden
A godfather of the modern pricing practice talks to PricingBrew about the “hidden” challenges in B2B pricing.
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Suffering from a Costly Case of Sticker Shock
In B2B environments where discounting is habitual, it's easy to think that your list prices don't really matter all that much. But before you conclude that list prices are inconsequential in your business, consider this case of a B2B reseller who just couldn't see what they were missing.
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Getting Your Salespeople to Price Better
Chances are, the behavior of your salespeople will ultimately determine whether your pricing strategies are effective or not. In this on-demand training seminar, learn proven approaches and strategies for getting your sales team to price and discount far more effectively.
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Practical Price Sensitivity
Simpler Ways to Leverage Sensitivity That Deliver Profitable Results
