21 Questions About Your Price Segmentation
A Straightforward Self-Assessment to Help Gauge the Efficacy of Your Price Segmentation Model
It can be difficult to determine if your price segmentation model is as effective as it really should be. You could spend time and money on a rigorous segmentation study. But who wants to go through all of that just to see if they might have a problem? Through this diagnostic, you can:
- Assess 21 different aspects of your price segmentation model to gauge its potential accuracy and effectiveness.
- Identify your specific opportunities for improvement across four of the most important qualitative dimensions.
- Gain insight into a variety of best practices for designing and developing effective price segmentation models.
- Develop a road map for understanding where you are today, where you need to be in the future, and how to get there.
This diagnostic is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
More Subscriber-Only Resources From Our Library
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Managing Your "Minimum Advertised Price"
Many manufacturers have augmented their channel strategies with MAP (Minimum Advertised Price) policies. While not a panacea, MAP policies can mitigate many channel control and conflict issues. In this guide, we expose 20 strategies and tactics for more effective MAP policies and programs.
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Tales from the Trenches in B2B Pricing
Pricing improvement in B2B can be a messy affair. In this on-demand webinar, glean insights from ten cautionary case studies so you don't repeat the same mistakes and miscalculations.
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Suffering from a Costly Case of Sticker Shock
In B2B environments where discounting is habitual, it's easy to think that your list prices don't really matter all that much. But before you conclude that list prices are inconsequential in your business, consider this case of a B2B reseller who just couldn't see what they were missing.
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Assessing Your Pricing Capabilities
While you might think your pricing capabilities are pretty good, how do you really know? How can you tell? In this on-demand webinar, learn how to leverage "3 P" assessments to figure out where you're at and where you need to improve.
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