21 Questions About Your Price Segmentation
A Straightforward Self-Assessment to Help Gauge the Efficacy of Your Price Segmentation Model
It can be difficult to determine if your price segmentation model is as effective as it really should be. You could spend time and money on a rigorous segmentation study. But who wants to go through all of that just to see if they might have a problem? Through this diagnostic, you can:
- Assess 21 different aspects of your price segmentation model to gauge its potential accuracy and effectiveness.
- Identify your specific opportunities for improvement across four of the most important qualitative dimensions.
- Gain insight into a variety of best practices for designing and developing effective price segmentation models.
- Develop a road map for understanding where you are today, where you need to be in the future, and how to get there.
This diagnostic is just one of hundreds of educational resources you get access to as a PricingBrew Journal subscriber.
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In this recorded training seminar, we explain the concept of price segmentation and why it's such a powerful and important tool. We explore the essential process and even walk through a step-by-step exercise, building an example price segmentation model from scratch.
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