Get the Answers You Need

Whether you have specific questions about driving better pricing outcomes in a B2B environment—or just want to know which questions you should be asking—the library of questions in the PricingBrew Journal makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Are there downsides to grandfathering existing SaaS subscribers into their current pricing levels when we raise prices for newbies?
• What role should lifetime value play in our pricing segmentation?
• When leading others through the rationale behind a change, isn't there a danger that they'll arrive at different conclusions?
• Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• Why would a B2B customer defect if they are saying they're satisfied?
• How can pricing skills be applied to other profitable problems?
• Can you tell, in advance, whether a promotional discount will work?
• What's the difference between pricing analytics and optimization?
• What is the average % lift reported by those using price elasticity to set prices?